Brand Value and the User Experience : Comments
July 14, 2004
Very nice article! I’m in the process of re-writing my companies web strategies since I feel they are way out of date and have no value to the user.
I especially enjoyed your paragraph about how Web applications continue to be developed by engineers and the oversight by many companies who aren’t willing to invest in improving user experience.
I find this very true, and use this argument on many potential clients.
Thank you for the great read!