Design Decisions vs. Audience Considerations : Comments
May 20, 2008
“after all they are paying”
I’ve walked a fine line with this one. I find the most challenging aspect of designing is to convince the client to go against a bad design decision.
You would think that since they’re paying, clients would want to get your input on how to best communicate – either with content, design, or whatever – to their audience. Yet that is not always the case.
Odd, isn’t it?