Digital Web Magazine

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Nick Finck

August 14, 2000 at 8:33 AM

To add to my little rant on e-commerce... I am in the market for a new truck... something to replace my old Ford Explorer. Toyota's corporate site had some useful information... but things only got worse from there. I searched for a dealer and found the two near my location. I decided to check out Beaverton Toyota. It looked promising... then I discovered that most of the site had no useful information other than an inventory of their used cars... that's more than we can say for Royal Moore Toyota which had no inventory at all. Digging deeper into Beaverton's site I noticed that 1/2 of the site wasn't even completed... navigational bars linked into pages of gibberish text (obviously for placement, but yet unfinished). Keep in mind that this is a site linked in from the Toyota corporate site. Some companies just do not belong on the web.

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