Blogging for Business
August 10, 2004 at 6:21 PM
Here is a great article from BusinessWeek entitled Blogging for Business by Olga Kharif which covers C-Level blogs. As we all know there are many more uses for blogs in business than simply having the CEO or CTO blog. Wikis and Klogs empower employees to collaborate and archive their tribal knowledge. Marketing blogs help spin new products and events. Team and Department blogs help clear up communication about what work has been done and what needs to be done. It's good to see some of the business media press waking up for a change. [from Jeff Veen] Also see my presentation on The Why and How of Blogging at Web Design World and the notes for the Blogging for Business panel at SXSW 2004.