Design Still Matters

November 14, 2004 at 5:44 PM

I am back from Vegas and Pittsburgh and there is some news to catch up on. Here is an interesting study done on How People Evaluate a Web Site's Credibility. The study findings report that "when evaluating the credibility of a Web site, participants commented on the design look of the site more often than any other Web site feature." Second most was Information Design/Structure of the site at 28.5%, and Information Focus of the site at 25.1%. [from Info Design]