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The Wow Factor

Nick Finck

June 23, 2005 at 11:18 AM

Keith has just published an excellent post on content and UCD. Some very good points are made here, and while I agree that a designer's personal site or even portfolio site is their sandbox to do whatever they like, schools and universities should start focusing on the fundamentals of what makes a good site and what users visit a site for in the first place. The question comes up, do you want to build a something useful for people or do you just want to wow them. I don't know about you, but to me wow lost its appeal back in the late '90s. If you are serious about content and want to learn more, I recommend you come and hear our presentation on The Future of Content at WebVisions 2005.



June 23, 2005 at 4:59 PM

Mm!! does this mean I have to change names? :)It's a passionate response from Keith to an excellent Reboot summary by ZeldmanI think Reboot is more of a unique online happening than a serious display of design, content quality or UI excellence. That being said, it another snapshot of the state of play.

Nick Finck

June 24, 2005 at 8:08 AM

Ya, I was wondering if the title of the post would catch your eye, John. Nothing pointed at you of course. To you point here, I agree.. however, I have seen enough play... I see it in the sites that win the Webby's, I see it in the SXSW Web Awards, I see it in Communication Arts, I see it in magazines. No one wants to award and/or interview the guy who made the cool functional, standards compliant, well architected and usable site... they want to interview and award the kid who made the cool wow/play site... it gets more press that way. Why? Because it's wow.. the press doesn't want to cover "good" they want to cover "wow".

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