Google, YouTube, and the future of video on the Web
October 9, 2006 at 8:11 PM
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Unless you have been sleeping under a rock you probably have already heard that Google acquired YouTube for 1.65 billion. You can read the Google press release here: Google To Acquire YouTube for $1.65 Billion in Stock. (Notice how all the other bloggers left off the "in stock" part?). Meanwhile Brian Williams closes the NBC Nightly News with "They just don't make media empires the way they used to." What does this really mean in the grand scheme of things? Is videocasting about to hit a whole new level? Is video finally going to converge with the web on a level we haven't seen before? It's hard to tell. I'll be offering my stab at this in my presentation in Philly this Friday. What are your thoughts? Feel free to leave a comment here.
Comments
This ought to be a very interesting situation Google is creating now. As a video producer and web designer, I have mixed feelings about this. On the good side, its going to give huge exposure to video on the net even more now since the "google" name is affiliated with it. On the bad side, just like "web sites that suck!", youtube has already allowed videos that really suck to be distributed to the masses. I guess I really am in the middle on this because honestly, it probably just opens up more oppurtunities for someone into video to get their idea out. And thats probably not a bad thing... =)
I' like to see them take video on the web into the 21st century. Playing, pausing, rewinding... its been around for more than 15 years. Lets take more seriously, please. Who is responsible for interaction design at YouTube? No, no, no
Broadband is synonymous with video content. Not many people would be pleased for audio only content on the 42



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