New Digital Web Author: Jeff Cram

October 16, 2006 at 8:08 PM

Our latest issue marks the debut of Jeff Cram, of ISITE Design, with his article Building a Website for Analytics. Jeff co-founded his company back in 1997, and also worked for WebTrends for a year and a half in the time since then. ISITE, which does web strategy, design, and technology, is, in his words “very data and measurement-driven,” as you’ll see in his article. The company has now grown to 30 employees. Jeff started out in journalism, planning to be a sports writer, and he sees web design and journalism as having much in common: “It’s all about asking the right questions.”