The $ and Sense of IT

In the beginning, business approach to technology was one of cautious scepticism. Before any new technology was adopted be it the telegraph, the telephone, or a computer system, business needed to ensure that the technology would have a positive impact on their bottom line. During the later part of the 20th century, businesses lost sight of this and handed the reins for new technology implementation to the technical specialists and stressed speed of implementation over required implementations. Without formal business planning and structure, technology started being implemented for technology sake.

Alan K’necht has always done the math first and through these columns examines this missing part of the technology equation. He’ll show you not only how to calculate ROI for new projects, but also the cost of not doing the right thing.

Think Beyond—Technology
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Think Beyond—Think Global
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Adding Value through Search Engine Optimization
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The ROI of ROI
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Making Cents from Information Architecture
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